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☆ Snapchat avoided 'AI' and leaned into real experiences in its annual pitch to brands
▼ + stars: | 2024-05-02 | by ( Dan Whateley | Sydney Bradley | ) www.businessinsider.com time to read: +6 min

During the Snap-owned app's pitch to brands at its NewFronts presentation on Wednesday in New York, the company emphasized the value of real-world experiences, or IRL, over social-media scrolling. Sharing became contrived, and social media as a whole began feeling like an inauthentic version of our lives rather than a source of genuine connection." It's plastered ads on competitive social media platforms and billboards with its "Less Social Media. Related storiesSnapchat executives mentioned AI just once during the NewFronts presentation, saying the company had used AI models to build augmented-reality lenses. Snap is not the only social platform addressing lonelinessSnapchat's war against social media taps into a broader trend.

Persons: —, Colleen DeCourcy, Cipriani, DeCourcy, TikTok, Dan Whateley, NewFront, Meta's, Mervana Parekh, Snapchat, Patrick Harris, Piper Sandler Organizations: Service, Facebook, Meta, Business, NFL, NBA, NBC, Entertainment, Media, Snap's, Acrew, Big Tech Locations: New York, Manhattan, Americas

☆ Amazon’s advertising revenue jumps 24% in first quarter
▼ + stars: | 2024-04-30 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Amazon reported 24% growth in its advertising unit on Tuesday, the latest sign that the digital ad market is continuing its rebound. Ad revenue climbed to $11.8 billion in the first quarter from $9.5 billion a year earlier. Amazon reported $143.3 billion in total revenue for the period, up 13% from a year ago. Alphabet followed on Thursday, reporting ad revenue for the first quarter of $61.66 billion, up 13% from the year prior, with YouTube ad revenue jumping 21% to $8.09 billion. Snap shares rocketed 28% on Friday after the company reported a 21% increase in revenue to $1.19 billion, the strongest growth in two years.

Organizations: Amazon, Meta, YouTube Locations: New York

Snap shares surged 28% on Friday after the company surprised Wall Street by showing a profit and reported sales and user numbers that exceeded analysts' estimates. The company reported adjusted earnings per share of 3 cents, while analysts were expecting a 5-cent loss. Snap said adjusted EBITDA "exceeded our expectations" and was primarily driven by operating expense discipline, as well as accelerating revenue growth. Snap reported more than 9 million Snapchat+ subscribers for the period. For the second quarter, Snap expects to report revenue between $1.23 billion and $1.26 billion, up from the $1.22 billion expected by analysts, according to StreetAccount.

Persons: Derek Andersen, Evan Spiegel Organizations: Barker, Revenue, Snapchat, Meta Locations: Santa Monica , California

☆ Stocks making the biggest moves premarket: Alphabet, Microsoft, Intel, Snap and more
▼ + stars: | 2024-04-26 | by ( Sarah Min | ) www.cnbc.com time to read: +3 min

Earnings of $1.89 per share topped the $1.51 in earnings per share anticipated by analysts polled by LSEG. Revenue of $80.54 billion topped expectations of $78.59 billion. Revenue of $83.08 billion topped estimates of $78.35 billion. Otherwise, Chevron's earnings of $2.93 per share topped the consensus estimate of $2.87 in earnings per share. Charter Communications — The broadband and cable provider dropped 3.4% after first-quarter earnings came in weaker than anticipated.

Persons: Snap's, Chevron's, LSEG, AutoNation, AbbVie, Skechers, FactSet, — CNBC's Michelle Fox, Alex Harring, Tanaya Macheel, Jesse Pound Organizations: Microsoft, LSEG, Intel —, Intel, Exxon Mobil, Chevron, Colgate, Palmolive, Revenue, Charter Communications, Charter Locations: LSEG .

☆ Stocks making the biggest moves midday: Microsoft, Alphabet, Exxon Mobil, Snap and more
▼ + stars: | 2024-04-26 | by ( Hakyung Kim | ) www.cnbc.com time to read: +3 min

Earnings of $1.89 per share beat the $1.51 in earnings per share anticipated by analysts polled by LSEG. Exxon Mobil — The energy stock fell more than 2% after Exxon Mobil posted first-quarter adjusted earnings that missed analysts' forecasts. Revenue of $83.08 billion topped estimates of $78.35 billion. ResMed — Shares soared 17% after fiscal third-quarter results topped analysts' estimates. Snap — Shares soared 28% after the social media company posted adjusted earnings and revenue that defied analysts' expectations, per LSEG.

Persons: FactSet, LSEG, Skechers, Roku, Rowe Price, —, Samantha Subin, Alex Harring, Lisa Kailai Han, Sarah Min Organizations: Microsoft —, Google, LSEG, Exxon Mobil, Intel, Revenue, Charter Communications, Technologies, Management Locations: LSEG .

☆ Snap shares soar 25% as company beats on earnings, shows strong revenue growth
▼ + stars: | 2024-04-25 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +4 min

Snap reported first-quarter results on Thursday that beat analysts' estimates and showed a return to double-digit revenue growth. Adjusted EBITDA for the first quarter was $46 million, far surpassing the $68 million loss expected by analysts, according to StreetAccount. For its second quarter, Snap expects to report revenue between $1.23 billion and $1.26 billion, up from the $1.22 billion expected by analysts, according to StreetAccount. Snap said adjusted EBITDA will fall between $15 million and $45 million, compared to Wall Street's expectations of $15.5 million. The company expects to report around 431 million DAUs in its second quarter, up from the 430 million expected by StreetAccount.

Persons: Snap's, Snap Organizations: LSEG Revenue, LSEG, LSEG Global, Revenue, Snapchat, Meta, StreetAccount

☆ Buckle up. These stocks could see big moves in reaction to earnings this week
▼ + stars: | 2024-04-22 | by ( Lisa Kailai Han | ) www.cnbc.com time to read: +3 min

As the busiest week for first quarter earnings results kicks off, several stocks on the docket to report this week may be poised for big swings. As of last Friday, 74% of companies in the S & P 500 reported a positive earnings surprise while 58% beat revenue expectations, according to FactSet. This week is scheduled to be the busiest one of the season, with 29% of companies in the S & P 500 — or 146 companies — due to post results. With so many corporate results to be released this week, investors may want to pay special attention to some earnings more than others in advance. CNBC Pro screened for the stocks that could see significant post-earnings moves either up or down, based on investors' expectations in the options market.

Persons: AllianceBernstein, Mark Shmulik, Shmulik, Jamie Baker, Morgan Stanley, Benjamin Swinburne Organizations: Dow Jones, CNBC Pro, JetBlue, American Airlines, JPMorgan, Spotify Locations: Stockholm

☆ Snap's move on TikTok news is 'a bit premature', says Roth MKM's Rohit Kulkarni
▼ + stars: | 2024-04-17 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSnap's move on TikTok news is 'a bit premature', says Roth MKM's Rohit KulkarniRohit Kulkarni, Roth MKM senior research analyst, and Paul Gallant, TD Cowen TMT policy analyst, join 'Closing Bell Overtime' to talk the TikTok bill in congress and its impact on other social media companies.

Persons: Roth, Rohit Kulkarni Rohit Kulkarni, Paul Gallant, TD Cowen

☆ How much Snap pays employees in the US
▼ + stars: | 2024-04-15 | by ( Ashley Rodriguez | Shriya Bhattacharya | ) www.businessinsider.com time to read: +2 min

Snapchat's owner Snap is hiring in the US and pays five or six figures for many jobs. Business Insider analyzed public data to get a sense of how much Snap pays its employees in the US. Snap has offered salaries from about $45,000 to over $1.95 million for various roles. Related storyWith dozens of openings in the US, Business Insider updated its analysis of how much Snap pays employees in the country for certain jobs. According to the data, Snap offered certain US staffers between October 2021 and December 2023 annual salaries ranging from $45,282 to $1.95 million for various roles.

Persons: — Organizations: Business, Service, US Department of Labor's, Foreign Labor

☆ Snap offers as much as $500,000 in base salary to top Snapchat talent. Here's pay data on US jobs in engineering, sales, and more.
▼ + stars: | 2024-04-13 | by ( Ashley Rodriguez | Shriya Bhattacharya | ) www.businessinsider.com time to read: +27 min

Despite laying off full-time staff earlier this year, Snap has open roles in areas including engineering, sales, and marketing. On April 12, Snap had globally listed 142 open positions on its jobs board, including 88 openings in US cities. Related storiesMany of Snap's applications included annual salary ranges rather than a single salary for a given role. For example, Snap included a pay rate of $97,760 and $140,000 a year for one software engineer position. In cases where Snap submitted multiple applications for a particular job, such as a level III software engineer, we included the lowest and highest salary for the role as well as the median range.

Persons: Dan Whateley Organizations: Stars, Advertising Research Center, Business, US, of Foreign Labor, Department of Labor, Inc, Santa, Research, Data, Analytics, CRM Technology, Finance Technology, IT Corp Services, Learning, Partner, Engineering, Security Engineering, Software, Software Engineering, Oracle Systems, Assurance, iOS, Wireless Network, Global, Lens, Advisory Partners, Corporate, Corporate Finance, Strategic Locations: Santa Monica, Seattle, View, Palo Alto , New York, San Francisco

☆ Cramer's Lightning Round: Palo Alto Networks is a buy
▼ + stars: | 2024-04-04 | by ( Julie Coleman | ) www.cnbc.com time to read: +1 min

Stock Chart Icon Stock chart icon GitLab's year-to-date stock performance. Stock Chart Icon Stock chart icon Snap's year-to-date stock performance. Stock Chart Icon Stock chart icon Blackstone's year-to-date stock performance. Stock Chart Icon Stock chart icon Rocket Companies' year-to-date stock performance. Stock Chart Icon Stock chart icon Palo Alto Networks' year-to-date stock performance.

Persons: Snapchat, Blackstone, I'm, Jim Cramer's Organizations: Companies, Rocket, Palo Alto Networks

☆ Snap's courting of political advertisers is set to bring it a much-needed 2024 revenue boost
▼ + stars: | 2024-04-04 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

Analysts at the World Advertising Research Center forecast Snap's ad revenue will grow by 13.7% to $5.2 billion this year, up from a 0.1% increase in 2023. The biggest year-over-year growth is set to come from political and advocacy advertisers in the US, ahead of the November presidential election, WARC said. Beyond the political ad boost, Snap's expected return to double-digit revenue growth will be driven by the platform leaning on artificial intelligence for ad optimization, an improved content experience, and user growth, according to WARC. To be sure, with US political ad spend forecast to exceed $12 billion in 2024, according to Emarketer, Snap will be a drop in the ocean for most political advertisers. Traditional media still takes the lion's share of political ad dollars.

Persons: WARC, Snap's, Biden, Alexandria Ocasio, Alex Brownsell, Brownsell, That's, Liz Bennett, Bennett, Danielle Butterfield, Butterfield, TikTok doesn't, It's, Seat's Bennett, Jason Poinsette, Evan Spiegel Organizations: Advertising Research, Business, Republican National Committee, Google, ESPN, Meta, USA Locations: Alexandria, Texas, Los Angeles

☆ Snap shares drop 30% after company's revenue miss and weak guidance
▼ + stars: | 2024-02-07 | by ( Alex Koller | ) www.cnbc.com time to read: +3 min

Evan Spiegel, CEO of Snap Inc., speaks onstage during the Snap Partner Summit 2023 at Barker Hangar on April 19, 2023 in Santa Monica, California. Snap shares tanked 30% in Wednesday morning trading, a day after the company missed revenue estimates and issued light guidance in its fiscal fourth-quarter earnings report. Snap reported revenue of $1.36 billion for the quarter, slightly below the $1.38 billion expected by analysts, according to LSEG, formerly known as Refinitiv. They noted that strong ad improvements and impression growth at Meta and Amazon could represent another headwind for Snap's ad revenue. "Stepping back, 4Q was a mixed bag, but the acceleration in 1Q gives us confidence that things are getting back on track," the analysts wrote.

Persons: Evan Spiegel, Morgan Stanley, — CNBC's Michael Bloom, Jonathan Vanian Organizations: Snap Inc, Barker, Meta, Barclays, 4Q, SNAP, JPMorgan, CNBC PRO Locations: Santa Monica , California

☆ Amazon has the most 'juice' to the upside among Big Tech stocks, says Evercore ISI's Mark Mahaney
▼ + stars: | 2024-02-07 | by ( ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailAmazon has the most 'juice' to the upside among Big Tech stocks, says Evercore ISI's Mark MahaneyMark Mahaney, Evercore ISI head of internet research, joins 'Squawk Box' to discuss Snap's quarterly earnings results, Big Tech stocks' bull run, which tech company he likes the most, and more.

Persons: Evercore, Mark Mahaney Mark Mahaney Organizations: Big Tech

☆ Watch CNBC's full interview with Snap CEO Evan Spiegel
▼ + stars: | 2024-02-07 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWatch CNBC's full interview with Snap CEO Evan SpiegelEvan Spiegel, Snap CEO, joins 'Money Movers' to discuss the chief executive message to investors, the outlook for Snap's bottom line, and how Spiegel will address the difference in size between Snap and Meta.

Persons: Evan Spiegel Evan Spiegel, Spiegel

☆ Snap CEO on revenue miss and light guidance
▼ + stars: | 2024-02-07 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSnap CEO on revenue miss and light guidanceEvan Spiegel, Snap CEO, joins 'Money Movers' to discuss the chief executive message to investors, the outlook for Snap's bottom line, and more.

Persons: Evan Spiegel

☆ Snap's content wasn't something advertisers wanted to be associated with: Perion CEO Tal Jacobson
▼ + stars: | 2024-02-07 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSnap's content wasn't something advertisers wanted to be associated with: Perion CEO Tal JacobsonTal Jacobson, Perion CEO, joins 'Squawk Box' to discuss Snap's quarterly earnings results, which reported revenue that trailed analysts’ estimates and issued a forecast that came in a bit below Wall Street expectations, the headwinds facing the company, Snap's ad revenue strategy, state of the digital ad market at large, and more.

Persons: Tal Jacobson Tal Jacobson

☆ Snap plunges 30% on revenue miss and light guidance, as Middle East conflict creates 'headwind'
▼ + stars: | 2024-02-06 | by ( Jonathan Vanian | In | ) www.cnbc.com time to read: +5 min

Revenue : $1.36 billion vs. $1.38 billion expected, according to LSEG. : $1.36 billion vs. $1.38 billion expected, according to LSEG. Global Daily Active Users : 414 million vs. 412 million expected, according to StreetAccount. : 414 million vs. 412 million expected, according to StreetAccount. Daily active users for the first quarter will be 420 million, Snap said, slightly topping analyst estimates of 419.3 million.

Persons: Evan Spiegel, Porte, Debra Aho Williamson, Mark Zuckerberg, Linda Yaccarino, Shou Zi Chew, Jason Citron, Pinterest Organizations: Inc, Viva Technology, Porte de, CNBC, Meta Locations: Paris, Israel

☆ Snap's new mass layoffs hit teams across tech, trust and safety, and an internal analytics team aiding DEI efforts
▼ + stars: | 2024-02-05 | by ( Kali Hays | ) www.businessinsider.com time to read: +3 min

Snap's new mass layoff impacted workers in a range of roles across the company. Another perceived Snap in recent months as a company in "managed decline." C-suite executives who were hired or promoted, like Jerry Hunter and Jeremi Gorman, respectively, to build up and manage Snap's business, are gone and are not being replaced, as CEO Evan Spiegel is taking on oversight of the business. Engineering leaders, too, left the company in recent months. Snap has hired some new executives, like Patrick Harris, Ronan Harris, Darshan Kantak and Eric Young, but none are in the c-suite.

Persons: Evan Spiegel, Snap's, Spiegel, Jerry Hunter, Jeremi Gorman, Patrick Harris, Ronan Harris, Darshan Kantak, Eric Young Organizations: Business, Workers, Monday, BI, Meta, Apple, Engineering Locations: North America, California

☆ Snap begins a new round of layoffs with staffers expecting more next week
▼ + stars: | 2024-02-03 | by ( Kali Hays | ) www.businessinsider.com time to read: +3 min

The Snapchat company let go of several dozen staffers on Friday, according to two people familiar with the company. Many Snap employees took the memo as a hint that more company changes were coming. Staffers have been "on pins and needles" about layoffs in recent weeks, according to one of the people familiar with the company. In September, Snap let go of about 150 people after shutting down a short-lived division for creating augmented reality tools for businesses. Evercore senior managing director Mark Mahaney said in mid-January that "Snap has yet to snap back."

Persons: Evan Spiegel, Spiegel, It's, Jerry Hunter, Hunter, Snap's, Nima Khajehnouri, Bernstein, Evercore, Mark Mahaney Organizations: Business, Meta, Block, PayPal

☆ Reddit reportedly seeks to launch IPO in March
▼ + stars: | 2024-01-18 | by ( ) www.cnbc.com time to read: +3 min

Social media platform Reddit has drawn up detailed plans to launch its initial public offering (IPO) in March, moving forward with a listing it has been eyeing for more than three years, according to people familiar with the matter. The offering would also test the willingness of some Reddit users to back the company's stock market debut. Reddit, which filed confidentially for its IPO in December 2021, is planning to make its public filing in late February, launch its roadshow in early March, and complete the IPO by the end of March, two of the sources said. It will decide on what IPO valuation it will pursue closer to the time of the listing, according to the sources. The company held back from pulling the IPO trigger until it came closer to profitability.

Persons: Steve Huffman, Alexis Ohanian, Reddit, Huffman Organizations: Facebook, GameStop, AMC Entertainment Holdings Locations: San Francisco

☆ Helicopter rides, turmeric facial scrubs, and French lessons: A look at Snap CEO Evan Spiegel's weekly routine
▼ + stars: | 2024-01-17 | by ( Kylie Kirschner | ) www.businessinsider.com time to read: +6 min

He then checks Snap, checks his email, and drinks a double espresso, Snap told Business Insider. Snap told BI that he still uses it. Lately, however, he has been spending more time with the monetization team, Snap told BI, as the company focuses on increasing revenue. Before he leaves work, Spiegel tries to check in with the monetization, engineering, and product teams on their progress, Snap told BI. Although he already has his commercial helicopter license, he's currently completing his fixed-wing (airplane) commercial license, Snap told BI.

Persons: —, Evan Spiegel, Spiegel, Miranda Kerr's, Evan Time, he's, Entrepreneur's, — Kerr, Kerr, Orlando Bloom, Snap's monetization, Snapchat's, Joe Scarnici, Stringer, Getty, that's, Miranda Kerr, Stefanie Keenan, Inc Spiegel, Harry Potter, Tesla Organizations: Service, Business, Forbes, New, Wall Street, Financial Times, Inc Locations: unwind, West Coast, California

☆ How creators are using Snapchat's exclusive Snap Stars program to get brand deals
▼ + stars: | 2024-01-10 | by ( Amanda Perelli | ) www.businessinsider.com time to read: +4 min

Read previewSnap's invite-only creator program was a buzzy topic of conversation last year in the influencer industry. The program, known as Snap Stars, gained initial popularity for its lucrative paydays based on its stories ad-revenue-sharing model. But these payouts aren't the only way Snap Stars can make money. For instance, online travel agency Priceline was among the first brands to work with Snapchat creators through the Snap Star Collab Studio program early last year. The Snap Star Collab Studio program is similar to TikTok's creator marketplace where brands can pitch creators directly.

Persons: —, Priceline, influencer Mia Finney, she's, Finney, Chantel Jeffries, Jeffries, Katie Feeney, Katie Austin, Kohl's Organizations: Service, Business, UCLA, US Navy, L'Oreal, NYX, Penn State, Comcast, Kohl's Locations: Los Angeles, Austin

☆ Youth sports is a multibillion-dollar business. An ex-Disney TV exec aims to supercharge it
▼ + stars: | 2023-12-14 | by ( Drew Richardson | ) www.cnbc.com time to read: +3 min

He became passionate enough about it to launch a youth sports venture, MOJO Sports, following his tenure at Disney. Parents and youth team managers use TeamSnap, founded in 2009, to organize rosters and schedules, while enabling communication between parents and coaches. The resources give coaches the material and know-how to lead a better, and more fun, team practice, Sherwood said. When your kids are involved in youth sports, every weekend becomes Super Bowl weekend, said TeamSnap CEO Peter Frintzilas. "This is a defining moment for TeamSnap and for youth sports," Frintzilas added in a company statement.

Persons: Ben Sherwood, Sherwood, TeamSnap, who's, Peter Frintzilas, Frintzilas, Ben Organizations: Disney, East, West Coasts, MOJO, CNBC, Major League Baseball Locations: West

☆ Snap stock trading at highest price in over a year on Wells Fargo upgrade
▼ + stars: | 2023-12-11 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +2 min

Shares of Snap notched their highest price in over a year on Monday after analysts at Wells Fargo released a bullish report on the stock. The analysts upgraded the shares from equal weight to overweight and raised their price target from $8 to $22. Snap was trading around $15.75 as of market close Monday, the highest it has been since July 2022. Snap shares closed up more than 4% Monday. The Wells Fargo analysts added that Snap's recent changes to its products and leadership have been key to the company's revenue reacceleration and innovation.

Persons: Evan Spiegel, Spiegel, — CNBC's Michael Bloom Organizations: Wells, Google, Meta, CNBC PRO

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